Nitty-Gritty Details Will Make (or Kill) Your Valuations. Here’s Why.

Genius is in the details that other people skim.  Answer me honestly. When’s the last time you bothered to read beyond the first line of a Terms and Conditions agreement or take the time to pick over a product description before you schlepped a purchase to the cashier? If I had to guess, I’d say your answer probably falls somewhere in the range of “it’s been a few years” to “never.”  Don’t beat yourself up about it; most people would probably say the same. As humans, we have a terrible habit of making long-lasting decisions based on split-second judgments. Our…...